There are a lot of moving parts to sort through when managing an ever evolving brand or business. We hone in on your goals and provide metrics of value to you and your stakeholders. An extra set of eyes and hands can go a long way when reaching maximum effectiveness with your audiences. Performance data, … Continued
Brie Stiens is MAKE Digital Group’s Marketing Project Manager. She works with Asana each and every day to make sure tasks are neatly organized, correctly allocated, and properly notated. When deciding which marketing project management software to use, our team landed on Asana because of its clean and user-friendly format and its ability to effectively … Continued
You’ve done the hard work—now it’s time to see if it paid off. There are many traditional ways you can measure the success of your website redesign, including surveying the increase (or potential decrease) of sales and the number of visitors in a given time frame. But looking past dollars and sales conversions when it … Continued
Creating an effective website design is key to driving sales and boosting engagement with your target customers. Reputable brands take time to optimize their customers’ digital experience, which can translate in having a website that people want to visit. Brands looking to be competitive have to know how to keep up. A website that is … Continued
WHAT IS DATA-DRIVEN WEBSITE DESIGN Data-driven website design is the process by which the structure, layout, and functionality of a website are considered, based on actual usage and site analytics. In a time when we have more data than we know what to do with, how can you use all that information to improve … Continued
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